The Cellcom outage has officially hit one week. And while some customers have regained some services, the milestone is a dour one to say the least.

But we’ve learned somethings. Both about Cellcom and the Green Bay consumer. Let’s discuss.

Green Bay small businesses are losing a lot of money: Its a depressing scene to examine social media and observe all of the small businesses trying to reroute customers to different kinds of communication. And their bottom line is being hit hard. These “mom and pops” can’t afford these lapses in talking with customers and clients.

Cellcom Sympathizers are either naive or tone deaf or both: Cellcom has got some supporters out there still waving their flags of support. Normally, that would be fine. But in this regard, they’re dismissing the suffering of their neighbors in favor of the illusion that telecommunications is not one of the biggest industries in existence. And choosing to advocate for grace for a company that once asked for it’s donation money back (story HERE). Meanwhile we’re still paying for a service we haven’t gotten in a week.

The CEO response video was well done but also very late: The Cellcom CEO finally spoke to us six days after the problems started. While I appreciated her tone, she didn’t offer up what the company was going to do to make this right. And they do need to do something to make this right.

The Cellcom Brand Has Been Damaged: The company has sponsorships elsewhere that operate on a calendar. One of those newspaper sponsorships popped up yesterday. And boy, did it “hit” differently. This is the number one story in Green Bay right now. And the subject of most of the conversations I’m having on the street.

The attack on Cellcom failed to slow down Green Bay: This was a cyber attack. These attacks are done with the intention of causing chaos in a community. The attackers failed. We’re running marathons. Hosting Farmer’s Markets. And the sun is still shining. We’re doing just fine.

What do you think of everything that is happening with Cellcom? Let me know in the comments.